This section includes articles about direct marketing and how it pertains to small business. Our Direct Marketing section will strive to educate and inform you about the industry's best practices, tips and advice that will help you create and execute a perfect direct marketing campaign.

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Studies show that a small increase in customer retention can increase profits by at least 25%. Learn how to keep loyal customers and boost profits with 5 easy customer retention tactics to increase sales --

These retention tactics can have a huge impact on your bottom line and are also easy to i Read More

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Your newsletter subscribers are so valuable. These people have let you into their world by giving you permission to fill their inbox. I respect that relationship and I want to utilize the best tools on the market to deliver the value I have promised. Read More

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Face-to-face networking is an essential element for small business, but it's extremely daunting, not to mention how do you remember everyone's names? I devised my Networking Rule of 3 to make it easier and get better results. Read More

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Staying in touch with customers during the holidays is the key to increasing sales! Here are 6 ways to stay in touch, increase sales, and create raving fans! Read More

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Direct Marketing and Other Small Business Wonders

Direct Marketing and Other Small Business Wonders Avatar Posted by amabaie under Direct Marketing
From http://smallbiztrends.com 106 days ago
Made Hot by: MMarquit on November 8, 2011 9:47 pm
Direct marketing is only one of the many tools available to your small business today. But gaining the knowledge and experience to use these tools effectively is another matter. Check out Josh Grillo’s video on evaluating the pros and cons of your next direct marketing campaign then move on to some Read More

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5 Ideas For Promoting Your Blog Via Email

5 Ideas For Promoting Your Blog Via Email Avatar Posted by tnsblog under Direct Marketing
From http://www.technshare.com 154 days ago
Made Hot by: James John on September 25, 2011 9:50 pm
Email marketing is one of the most widely applied marketing tools and is vital for reaching those who are not at the cutting edge of the social media scene. Read More

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Today I am being interviewed by Allison Duncan who runs the BlogsAloud Podcast as well as the BlogAllie podcast, which is produced in cooperation with the good folks at BlogInteract.com. She sent me her preliminary questions for the interview and one of them really struck the cord. Read More

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Photos don't always indicate the whole story. Often there is a back-story. More meaningful photo album journaling involves telling the story and your feelings. Read More

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Susan Berland teaches us smart strategy for your pictures. As a speaker I have tons of photos that I need to organize! Read More

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Email newsletters go mobile, social

Email newsletters go mobile, social Avatar Posted by amabaie under Direct Marketing
From http://www.stickycommunication.ca 441 days ago
Made Hot by: Jonellmmack on December 8, 2010 3:51 am
As Jakob Nielsen concluded: “When it comes to customer relationships, newsletters must be seen as a long-term investment: they work their magic over time.” Read More


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