This section includes articles about direct marketing and how it pertains to small business. Our Direct Marketing section will strive to educate and inform you about the industry's best practices, tips and advice that will help you create and execute a perfect direct marketing campaign.

Are These 4 Hotel Copywriting Mistakes Costing You Bookings?

Are These 4 Hotel Copywriting Mistakes Costing You Bookings? Avatar Posted by AreMorch under Direct Marketing
From http://aremorch.com 2 days ago
Made Hot by: logistico on April 23, 2014 2:40 am
In the image-driven world of hotel marketing, it’s easy to underestimate the power of words. Stunning photos grab people’s attention, but well-crafted Read More

Advertisers are NOT Stupid But These 10 Things Attract

Advertisers are NOT Stupid But These 10 Things Attract Avatar Posted by enstine under Direct Marketing
From http://enstinemuki.com 14 days ago
Made Hot by: Digitaladvert on April 17, 2014 9:58 am
Are you selling ad space on your website and wondering why advertisers seem not to be seeing your blog. There are 10 things they are looking for. Here is the list and how to improve your blog and attract more advertisers Read More

Happy Birthday Postcode

Happy Birthday Postcode Avatar Posted by OpenCRM under Direct Marketing
From http://opencrm.co.uk 17 days ago
Made Hot by: mikehartman1 on April 11, 2014 8:53 am
The UK postcode is 40 years old today. This post looks at the ways in which we use postal codes in our lives and how a CRM solution can be the ideal place to store and use this information. Read More

The skinny on QR codes

The skinny on QR codes Avatar Posted by amabaie under Direct Marketing
From http://www.present.budgetvideo4.biz 17 days ago
Made Hot by: tcamba on April 7, 2014 7:01 pm
What would you do if you found yourself in Paris and were not able to read French? The same scenario applies to QR Codes, today in the US! Read More
Here is an awesome guide on Best SEO Practices. So keep reading !

The best way to describe Search Engine Optimization in this day and age is that it’s a way of boosting a site’s rating through the use of relevant and keyword-enriched content. To put it bluntly, excel at this field an Read More

8 Tips to Get Direct Mail Opened

8 Tips to Get Direct Mail Opened Avatar Posted by SGRuby under Direct Marketing
From http://entrepreneurialpractice.com 38 days ago
Made Hot by: steefen on March 26, 2014 11:07 am
Direct mail is NOT dead! Just like any successful endeavor, you should use all of the tools available to you. Direct mail is one of those tools. Learn how to get more people to open and read your mail with these simple tips. Read More

Why your B2B brand should be on Instagram

Why your B2B brand should be on Instagram Avatar Posted by RICGNY under Direct Marketing
From http://www.ricg.com 34 days ago
Made Hot by: OpenSourceMedia on March 25, 2014 7:59 pm
For success on Instagram, one must be visually compelling. Take Starbucks for example. They don’t use Instagram to tell followers what Starbucks employees are doing for their communities. They use images of happy, caring Starbucks folk cleaning up trash or volunteering in city schools. This creates Read More

The persuasion secret I learned from my dog

The persuasion secret I learned from my dog Avatar Posted by ScottDudley under Direct Marketing
From http://locostmarketing.com 34 days ago
Made Hot by: ObjectOriented on March 25, 2014 7:55 pm
I'm not a dog owner these days. Unfortunately my dog passed away a year ago at the young age of 10. But one thing I learnt from the big guy (he was a black Read More

Facing the Omnichannel Marketing Beast - Direct Marketing News

Facing the Omnichannel Marketing Beast - Direct Marketing News Avatar Posted by cparmele under Direct Marketing
From http://www.dmnews.com 36 days ago
Made Hot by: sophia2 on March 22, 2014 8:55 am
Identifying core customers, targeting new customers, and recognizing consumers' shopping behaviors are all challenges that retailers grapple with in today's omnichannel marketplace. Read More
In the Middle East, UAE is number 2 in terms of Internet penetration with 71% of its population using online access every day. Of the total digital advertising spend in the world, 10% comes from MENA states. Read More

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Contributor of the Week Tom Shivers: Capturing Success

Who would have guessed that two decades ago, BizSugar Contributor of the Week Tom Shivers' career dissatisfaction would … More
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