Why Small Businesses Need to Get Customer Obsessed

Posted by GetApp under Strategy
From http://www.getapp.com 4489 days ago
Made Hot by: stillwagon428 on January 10, 2012 3:45 pm

Having the customer in mind is not enough for small businesses to compete. This post explains the four pillars of customer obsessed companies.

Who Voted for this Story

Top BizSugar Users

This week's most active BizSugar users. Join Them!

Comments

Written by nialldevitt
4483 days ago

I love the suggested "Four Pillars of Customer-Obsessed Companies". You've described exactly what goes to make a business truly social. It's my opinion that's where most businesses need to go if they want to flourish. It's about having the courage to give ownership to customers, great post! - Niall

- 0 +

Written by Elke.GetApp
4482 days ago

Hi Niall, thanks for your comment! Yes, you are totally right. I was even tempted to call them the "four common sense pillars" because they just reflect what you as a customer search for: Flexible companies that are fast enough to create a new product/service before others do and last but not least companies that give power to their customers. Regards, Elke

- 0 +