BizSugar.com › Customer Service › Why Aren\\\'t You Having Fun with Your CRM?

If not you should be. An executive of a small business recently admitted to me that he was intimidated by his customer relationship management software or CRM. I told him that was not how it was intended to be. CRMs are meant to be FUN! The pleasure of organizing everything in one place. Order triumphing over chaos. The kind of intense satisfaction you can get from arranging your sock drawer. All those neat features to be explored and mastered that save you time, money and energy. That’s FUN!