Everyone knows that a huge aspect of Apple’s success is their remarkable store strategy, complete with the ‘Genius Bar’. These stores have, from the very beginning, exemplified a new standard for an in-store customer experience.



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Written by HeatherStone
259 days ago

No doubt about it, Sara! Customer service is a huge component of success. Apple products are, of course, high quality, and this is an important part of the company’s brand. However, certainly without the unparalleled customer service for which Apple has become known, it’s doubtful their products would have the same chance to shine.



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