BizSugar.com › Customer Service › Are Your Customers Getting the Red Carpet Treatment? - Create For Cash

The 80-20 rule is true. 80% of your business will come from 20% of your customers. How do you treat them? Are you happy to hear from them when they call? Do you send them swag out of the blue? Or even just a hand written card or letter? Just to let them know they’re appreciated. Just to say hello and find out how the family’s doing. What if it was Brad Pitt calling? Would you react the same way?