BizSugar.com › Advertising › The Complete Guide to Facebook Conversion Tracking - Andrew Hubbard

If you're running Facebook ads for your business, you need to be tracking conversions. Not only does it ensure you can accurately measure your ROI, it also improves the performance of your advertising campaigns. That means cheaper leads and sales for your business. This guide walks you through the process of selecting the best conversion tracking method and implementing it quickly & easily.