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Looking for a way to reach college students? Despite declines in mainstream newspaper readership, college newspapers are an integral part of students’ lives, with over three-quarters (76%) of them saying they have read their college newspaper in the past month, according to a recent Alloy Media + Marketing study.
That figure is an impressive 92% for those campus papers that publish on a daily basis, the College Newspaper Audience study, conducted in partnership with MORI Research, found. View full story...
That figure is an impressive 92% for those campus papers that publish on a daily basis, the College Newspaper Audience study, conducted in partnership with MORI Research, found. View full story...
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